Breakfast Anyone?

I recently had an encounter with a humorous Jimmy Dean commercial. It made me laugh and also got the point across. Jimmy Dean is most known for their breakfast meats (sausage and bacon) and just recently their breakfast bowls and sandwiches. The commercial I saw put a person/personality with the sun and the moon. There was a problem that was solved with Jimmy Dean croissant sandwiches. It was pretty good (check it out for yourself).

As I thought about the commercial later I wondered how it was significant and why Jimmy Dean chose to present their product the way they did. They took a simple idea of Day and Night and created characters out of them. The characters are wearing obvious costumes but also their skin colors match day and night. They also played with words. the sun sees the moon and asks him why he isn't "full" as in complete. Moon says he's not feeling it and Sun gives him a Jimmy Dean breakfast croissant. At the end of the commercial Moon is "full" as in filled with food. Sun saves the night with a breakfast croissant.

This commercial showed a lot of creativity. It took simple everyday ideas things and created a simple story: Moon needs help getting "full" so Sun finds the solution in a breakfast croissant. I think this could be a fun lesson in a class room. The teacher could show this commercial to the class and simply ask what they liked (or didn't like) and why. It appealed to me not only because it was extremely creative but because it was straight forward and simple. I loved the idea of the sun and moon working in an office together. I think talking to students about basic elements like story plot, character development/creation, and execution can be extremely effective in showing how to appeal to an audience.